WordPress Workshops

$199 per workshop; $720 per series

Our four two-hour Chicago WordPress Workshops that teach the fundamentals for developing a blog or website. Sign up for the series or learn about our individual workshops in the information below.

WORDPRESS WORKSHOP SERIES

Enroll in the entire series and save 10%

WordPress INFO Session


Learn about WordPress
Wednesday, May 31
6 to 7:30 pm
TBA
$10

Register for this session
WordPress Workshops Descriptions

Getting Started: WordPress Preflight

So you need a website and you've heard about this thing called WordPress… Now what? WordPress is the dominant player in the web building space, and gives you a fantastic platform for building a website and blog.

Content Academy's WordPress Preflight in-person workshop will introduce you to setting up a WordPress website for the first time. Get up to speed as we explore how WordPress became the #1 open-source program for publishing content to the web.

In this workshop we show you:

  • Really, what is WordPress?
  • Introduction to Web Content Management
  • How WordPress became the dominant player for building sites
  • Web production before WordPress
  • Where and how to set up a site
  • Settle the issue of WordPress.com vs WordPress.org
  • Web Hosting and Domain Names
  • Negotiate the admin dashboard controls
  • Configure the admin and user
  • How WordPress works for you

The web demands content. Your WordPress website is the tool to create content.


Instructors

Scott Winterroth
Joan Margau

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April 19, 6pm to 8pm
June 14, 6pm to 8pm


$199


Location
180 N. Wacker, Chicago, IL

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Using WordPress Content Tools

It's all about the content. The most efficient way to reach an audience is through a publishing platform. WordPress has the content tools to give you a powerful publishing platform.

Content Academy's WordPress Content Tools in-person workshop will show you how the system works to fit your content into WordPress so you can publish to the web.

In this workshop we show you:

  • The decisive difference between a page and a post
  • Working in with the page editor
  • What you shouldn't do when adding content
  • The role of WordPress taxonomy
  • The impact of categories and tags
  • How to add pages to a menu
  • Why you need RSS syndication for your blog
  • Setting up core Pages and Posts


WordPress Content Tools shows you the basis from which to launch your publishing platform.


Instructors

Scott Winterroth
Joan Margau

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April 26, 6pm to 8pm
June 21, 6pm to 8pm


$199


Location
180 N. Wacker, Chicago, IL

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ONE-ON-ONE MENTOR PROGRAM

Expanding WordPress: Themes & Plugins

Compatibility, performance and security are the watchwords for Themes and Plugins even though they are powered by WordPress. Get comfortable working with secure quality WordPress Themes and Plugins.



Content Academy’s WordPress Themes and Plugins in-person workshop will show you a basic understanding of how open source works so you can select, setup, and configure your next Theme and Plugin with confidence.

In this workshop we’ll show you:

  • What to look for when selecting a Theme
  • The steps to install a Theme
  • Add functionality to your site to improve user experience
  • Master the Appearance Menu
  • How to find quality Plugins
  • The use of Widgets
  • Working with images
  • The lowdown on page builders


  • Knowing how open-source works gives you the proficiency to select your next Theme and Plugins with confidence.

    Instructors

    Scott Winterroth
    Joan Margau

    Experience with photo editing or graphic design software such as Adobe Photoshop is recommended but not required.

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May 10, 6pm to 8pm
June 28, 6pm to 8pm


$199


Location
180 N. Wacker, Chicago, IL

I HAVE QUESTIONS!
CAN SOMEONE CONTACT ME?
LEARN ABOUT OUR
ONE-ON-ONE MENTOR PROGRAM

Takeoff! Launching Your Blog or Website

Prepare your website and blog for launch! Review marketing tactics for driving visitors to your site and examine the tools for measuring your performance.

Content Academy's Launching Your Blog or Website workshop takes you through the Digital Acquisition Cycle. We give you our ten plus years of experience. What works and what doesn't work. All the tools are available, but how and when do you include them.

In this workshop we’ll show you:

  • How to incorporate your website into a marketing strategy
  • Setup WordPress Google Analytics
  • Dynamic sitemaps in WordPress
  • Submit an XML sitemap to Google and Bing
  • Optimize your blog or website for social media
  • Integrate email and newsletter marketing
  • How to incorporate your website into a marketing strategy
  • Grasp call to action website strategy
  • Why you should plan for your website to become an online community after launching.

  • Get behind the scenes and an in-depth view into WordPress so you can launch your website.


    Instructor

    Scott Winterroth

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SERIES ONLY


SERIES ONLY


Location
180 N. Wacker, Chicago, IL

I HAVE QUESTIONS!
CAN SOMEONE CONTACT ME?
LEARN ABOUT OUR
ONE-ON-ONE MENTOR PROGRAM

How You Will Learn

Our workshops offer more than a lecture. Our experienced instructors provide you with opportunities to learn; by doing so you can apply your knowledge. Because we limit our participant size to eight people, you receive exclusive attention so you'll achieve your personal goals. Arrive prepared to be involved and join the discussion.

WordPress Instructors

Corporate Training


Our Career Training and Digital Marketing and Blogging Workshops are available to corporate organizations who want their employees to stay up-to-date on the latest digital marketing strategies.



Get details about our Corporate Training Program

Cost: We tailor costs based on your need. Please contact us at hello@contentacademy.com

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