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February 2017
$199

Content Strategy: Planning the Right Content for Your Audience

February 28 @ 6:00 pm - 8:00 pm
Grind, 2 N LaSalle St
Chicago, IL 60602
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Your content is the key element for reaching, connecting with and growing your audience. It’s crucial to understand your audience’s needs and your business goals before developing content that provides value in an entertaining and delightful manner so they’ll keep coming back for more. Content Academy’s Content Strategy: Planning the Right Content For Your Audience in-person workshop will teach you how to define your content goals, develop unforgettable content and determine how to best reach your audience. Stand out from…

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March 2017
$199.00

Starting Your Blog: How to Find Your Voice

March 2 @ 6:00 pm - 8:00 pm
Grind, 2 N LaSalle St
Chicago, IL 60602
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Starting a blog is a great way to share your passions and expertise with a message tailored specifically for your ideal audience. Blogging can help you reach and grow your audience, build awareness for your products and services, or share your stories with the world. The main challenges new bloggers face are knowing how to start, what to say and how to say it so your audience will follow your blog and find value in your posts. Content Academy's Starting…

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$199.00

SEO: Optimizing Content to Improve Findability

March 7 @ 6:00 am - 8:00 pm
Grind, 2 N LaSalle St
Chicago, IL 60602
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You've spent time and money on a website, but no one can find you. You can fix that by optimizing your content. Content Academy’s SEO: Optimizing Content to Improve Findability workshop we'll explain what search engines need to rank you high on search results and more importantly, how to develop content that is relevant, useful and helpful to your audience. In this workshop you'll learn how to: Understand the history of SEO and how it has evolved Optimize your content…

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$199.00

SEO: Optimizing Content to Improve Findability

March 7 @ 6:00 pm - 8:00 pm
Grind, 2 N LaSalle St
Chicago, IL 60602
+ Google Map

You've spent time and money on a website but you aren't reaching your audience or making sales. Search engine optimization can help you attract your audience and bring the right people to your site time and time again. Content Academy’s SEO: Optimizing Content to Improve Findability in-person workshop will explain what search engines look for to rank your website high in their search results and how to create optimized content without sacrificing user experience. You’ll learn to research potential keywords,…

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$199

WordPress Preflight

March 8 @ 6:00 pm - 8:00 pm

So you need a website and you've heard about this thing called WordPress… Now what? WordPress is the dominant player in the web building space, and gives you a fantastic platform for building a website and blog. Content Academy's WordPress Preflight in-person workshop will introduce you to setting up a WordPress website for the first time. Get up to speed as we explore how WordPress became the #1 open-source program for publishing content to the web. In this workshop we…

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$199.00

Website Structure: How to Present Your Blog Content

March 9 @ 6:00 pm - 8:00 pm
Grind, 2 N LaSalle St
Chicago, IL 60602
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The structure and presentation of your blog's content is crucial to developing a pleasant experience for your audience. Content Academy's Website Structure: How to Present Your Content in-person workshop will teach you to use site structure to create the best user experience for your audience by organizing your content, using appropriate tags, and incorporating the best media. These tips will make it easy for your audience to read and absorb the content. Content Academy's Structure Function: How to Structure and…

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Free

Bloggers Meet Startups

March 9 @ 6:00 pm - 8:00 pm

Bloggers Meet Startups: Join us at NextDoor Chicago for networking synergy! Bloggers Meet Startups - a fun and collaborative way for Chicago bloggers, content creators and social media mavens to interact and network with startups founders. This event is open to anyone but we really encourage you to have a blog or a startup! Date: Wednesday, March 9, 2016 Time: 6:00 p.m. to 8:00 p.m. Ticket Prices: FREE! Location: NextDoor Chicago | 659 W. Diversey, Chicago About Bloggers Meet Startups:…

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$199.00

Word of Mouth: Sharing Your Content Via Social Media & Email Marketing

March 14 @ 6:00 pm - 8:00 pm
Grind, 2 N LaSalle St
Chicago, IL 60602
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There are dozens of ways to share your information with the world. You don't want to waste time, or money, by promoting your content on the wrong channels for your audience. Content Academy’s Word of Mouth: Sharing Your Content Via Social Media & Email Marketing in-person workshop will teach you the most effective and cost efficient way to share your content with the most appropriate audience, including which social media channels to use, how to create content for each channel,…

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$199

Using WordPress Content Tools

March 15 @ 6:00 pm - 8:00 pm

It's all about the content. The most efficient way content reaches an audience is through a publishing platform. WordPress has the tools and gives you a powerful publishing platform. Content Academy's WordPress Content Tools in-person workshop will show you how the system works to fit your content into WordPress so you can publish to the web. In this workshop we show you: The decisive difference between a page and a post What you shouldn't do when adding content The role…

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$199.00

Technical Insight: Setting Up Your Blog On WordPress

March 16 @ 6:00 pm - 8:00 pm
Grind, 2 N LaSalle St
Chicago, IL 60602
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Setting up your blog in WordPress should be a pleasurable experience, but technology can tie us up in knots and intimidate us on the first try. Technical insight is a must-have when setting up a WordPress blog. Content Academy's Technical Insight: Setting Up Your Blog in WordPress in-person workshop shows you how to get started with WordPress so you can go “live” on the web without technical problems. In this workshop we'll show you how to: Work the page editor…

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