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Content Academy® brings together a community of professionals who believe in the power of sharing knowledge and experience to inspire great content.

Another critical reason for web image optimization

You can’t just upload images you take on your camera to your blog or website. Cameras and camera phones try to cram as many pixels into each image as they possibly can. For a good reason. When you take a photo, you want it to look sharp and great for that...

How to Use Pinterest to Boost Blog Traffic

When the subject of blog traffic comes up amongst successful veteran bloggers, more often than not, they attribute their success to a solid Pinterest strategy. More than just a social network, Pinterest is a social bookmarking tool. This means that people don’t just...

How I try to maximize online marketing research time

With the world at our fingertips via the internet, research plays an important role in modern business. Since gathering and sharing play a vital role in marketing strategy, I make it a priority to spend a little time searching the web for inspiration, connections and...